Case study · Boutique ice rink
An Intimate Winter Escape: A 160 m² Boutique Ice Rink at Rosewood Villa Magna
For the third consecutive year, NAPAPIRI has designed and installed an elegant 160 m² real ice rink in the exclusive gardens of the prestigious Rosewood Villa Magna hotel in Madrid.
This boutique winter attraction demonstrates that, alongside large-scale stadium and shopping center projects, NAPAPIRI also excels at delivering intimate, tailor-made ice experiences for luxury environments.
Real ice surface
Consecutive seasons
Star hotel setting

Client
Rosewood Villa Magna
Location
Madrid, Spain
Surface
160 m²
Dimensions
8 × 20 m
Rink type
Boutique real ice rink
Season
Winter (annual)
Project overview
An elegant garden, dressed in ice
For the third consecutive year, NAPAPIRI has designed and installed an elegant 160 m² real ice rink in the exclusive gardens of the prestigious Rosewood Villa Magna hotel in Madrid.
Seamlessly integrated into the hotel’s festive atmosphere, the rink has become a beloved seasonal tradition for guests and visitors alike.

The client
About Rosewood Villa Magna
Rosewood Villa Magna is one of Madrid’s most luxurious and iconic five-star hotels.
Located on the famous Paseo de la Castellana, the hotel is renowned for its exceptional service, refined elegance and world-class hospitality. It caters to an international clientele seeking exclusive experiences and uncompromising quality.
Creating memorable moments is an essential part of the Rosewood philosophy, making a winter attraction a natural extension of the hotel’s premium guest experience.
The challenge
Luxury, uncompromised
The objective was to transform the hotel’s gardens into a magical winter destination without compromising the elegance and tranquility of the property.
The technical installation had to remain virtually invisible while delivering flawless performance throughout the season.
The project presented several challenges:
- limited available space within the gardens;
- complex logistics in the center of Madrid;
- preserving the landscape architecture;
- minimizing disruption to hotel guests;
- maintaining the luxurious atmosphere associated with a five-star environment.
The Napapiri approach
Modular, precise & discreet
Thanks to its flexible and modular systems, NAPAPIRI was able to integrate a compact real ice rink perfectly into the sophisticated garden setting.
The installation process was carried out with exceptional precision to ensure minimal disturbance to guests and surrounding areas.
NAPAPIRI also managed the complete logistical operation, including:
- crane permits;
- transportation permits;
- urban access coordination;
- installation and dismantling;
- ongoing maintenance and technical support.
This turnkey approach allowed the hotel team to focus entirely on providing a world-class guest experience.

Scope of supply
An elegant boutique ice rink
NAPAPIRI delivered a charming 8 x 20 meter real ice rink that blended naturally into the luxurious Christmas decorations of Rosewood Villa Magna. The turnkey solution included:
- a premium-quality ice surface;
- refrigeration technology;
- installation and dismantling;
- weekly maintenance;
- skate rental equipment;
- operational support throughout the season.
Every element was selected to meet the high standards expected in a five-star hospitality environment.
The result
A beloved seasonal tradition
The ice rink has become a major attraction for both hotel guests and visitors from Madrid.
Its success has led to a strong and lasting partnership, with Rosewood Villa Magna choosing NAPAPIRI as its trusted ice rink partner for three consecutive years.
The project demonstrates that even compact installations can create unforgettable experiences and deliver exceptional value when carefully designed and executed.
Luxury experiences, tailored to perfection
The Rosewood Villa Magna project highlights NAPAPIRI’s ability to adapt its expertise to projects of every scale. From Olympic sports facilities and giant stadium activations to boutique luxury experiences, NAPAPIRI creates tailor-made ice rink solutions that combine technical excellence with unforgettable moments. Whether the goal is attracting thousands of visitors or creating exclusive memories for a select audience, every project receives the same attention to detail and commitment to quality.
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